First mixed in 2001, the White Negroni was a flash of inspiration for British bartender Wayne Collins. His idea was to create a riff on the ever-popular Negroni by replacing not one but two ingredients. What madness is this?! It turns out Wayne’s thinking was sound, and he created a unique Negroni that is now cocktail canon.
Joining the bracing gin is a floral and herbaceous white vermouth and a gentian liqueur. Made from the roots of the gentian plant, this unique liqueur is bittersweet and stands in for the classic Campari. The White Negroni is different in appearance yet familiar in taste. It’s bursting with bittersweet layers, but it’s also light and easy, and finishes with a touch of floral sweetness.